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We Know How Many Kindles Amazon Has Sold: 240,000
Bron: TechCrunch
01.08.08
Ever since Amazon launched the Kindle last November,
we’ve been wondering about just how successful it’s
been. The electronic book initially sold out and supplies have been
tight. The Kindle is such a small part of Amazon’s overall
business that the company does not break out how many it’s
sold. But we found out anyway: 240,000 Kindles have been shipped
since November, according to a source close to Amazon with direct
knowledge of the numbers.
Doing a little back of the envelope math, that brings
total sales of the device so far to between $86 million and $96
million (the price of the device was reduced to $360 from $400 last
May). Then add the amounts spent on digital books, newspapers, and
blogs purchased to read on the device, and you get a business that
has easily brought in above $100 million so far. (Each $25 worth
of digital reading material purchased per Kindle, add $6 million
in total revenues).
These numbers gel with what Wall Street analysts
have been predicting. And if a new Kindle comes out targeted at
the textbook/school market, sales could ramp up higher.
www.techcunch.com
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